Brand Identity

Grateful Clay

A meaningful name deserved a meaningful mark.

For Grateful Clay, we created an identity rooted in the personal story behind “Grateful,” while keeping the look natural, individual and handcrafted.

The mark combines the initials G and C into the shape of a pottery cup or bowl. The name was scripted by hand and refined without losing its personality—resulting in a warm, organic signature for a studio shaped by hand and built from gratitude.

Concept Versions
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